Dr. Mehdi Peikar is the Founder, Chief Technology Officer, and Chief Medical Officer at Brius Technologies, an innovative company that’s focused on transforming the orthodontic experience. He is a practicing orthodontist who graduated from UCLA School of Dentistry. He also holds a master's degree in quantum mechanics and condensed matter from the University of Illinois and a Ph.D. in biomechanics from Johns Hopkins University.
Dr. Peikar's unique background in academia has been instrumental in the design of Brius and continues to drive success in achieving superior biomechanical results. Since their start, they’ve received FDA approval with thousands of successful treatments and satisfied patients.
Here's a glimpse of what you’ll learn:
- Dr. Mehdi Peikar explains what Brius Technologies is and how it works
- How is Brius different from lingual braces and how does it move teeth?
- Has Dr. Peikar ever treated a patient by seeing them just twice?
- Dr. Peikar talks about residency programs for supporting his system and previous independent teeth movers
- Dr. Peikar's background and how the idea for Brius came about
- How Brius onboards and trains orthodontists about their system
- Dr. Peikar talks about the design and structure of Brius
- Where to learn more about Brius and Dr. Peikar
In this episode...
For years, there have been two common methods for straightening teeth: braces and aligners. While these do a great job of giving patients beautiful smiles, they often have their own unique limitations. So what if there was a third way of straightening teeth that does not require braces or aligners?
Dr. Mehdi Peikar used his knowledge of physics and mechanics to create Brius Technologies as that third way of straightening teeth. Placed behind the teeth, Brius allows for the independent movement of each tooth. He now shares that technology with other orthodontists to help them treat and straighten their patients' teeth in a way that improves the experience for everyone.
In this episode of the In Your Face Podcast, Dr. Blair Feldman interviews Dr. Mehdi Peikar, the Founder, Chief Technology Officer, and Chief Medical Officer at Brius Technologies, about his revolutionary technology for straightening teeth. Dr. Peikar explains how the idea for Brius came about, the way the system works, and their process for onboarding and training orthodontists on this innovative method. Stay tuned.
Resources Mentioned in this episode
- Retainer Club
- Mouthguard Club
- Dr. Blair Feldman on LinkedIn
- Brius Technologies
- Dr. Mehdi Peikar on LinkedIn
- Dr. Mehdi Peikar on Instagram
- American Association of Orthodontists' Annual Session (AAO)
Sponsor for this episode...
This episode is brought to you by Mouthguard Club and Retainer Club. Both services help drive new patients, reactivations, and referrals to your orthodontic office. Mouthguard club provides personalized custom mouthguards that are perfectly fitted to your teeth. You can fully customize the design and even put your team logo on it.
Retainer Club is the easiest way for orthodontists to provide their patients with perfectly fitting retainers at a great price, while also sending you a steady stream of new patients in your office who are actively interested in getting treatment. Over 1000 patients already love Retainer Club and it's easy to use online services to regularly order and replace the retainers without the need to bother their offices.
Orthodontists love Retainer Club because they feel confident that the smiles they created are being maintained for life and that their long term fans continue to refer new patients to their offices. To learn more about becoming a Retainer Club partner and to bring in more patients go to https://retainerclub.com/partner.
What happens when a successful entrepreneur who built a billion dollar company and a veteran orthodontic specialist team up to share their stories of entrepreneurship and experiences and building a thriving business? You get the In Your Face Podcast. Learn how to survive and thrive in today's ultra competitive market. Now, let's start the show.
Blair Feldman 0:39
Blair Feldman here, co-host of the In Your Face Podcast where we discuss stories of building a thriving business in today's competitive marketplace. I was a practicing orthodontist for over 21 years and now with my friend and business partner, Craig Weiss, the former CEO of a company he scaled to over a billion dollar valuation, we help orthodontists to grow their practices. Past guests include Dr. Donna Galante, Jonathan Nicozisis, Sam Daher, as well as the CEOs of EasyRX, Goby Toothbrush, and more. This episode today is brought to you by Retainer Club, the easiest way for orthodontists to bring online services into their practice. Retainer Club provides your patients with perfectly fitting retainers at a great price while freeing up your valuable schedule from retainer appointments that take time, use PPE, and frankly annoy your patients. Retainer Club also sends a steady stream of new patients who are actively interested in getting treatment into your office. Over 10,000 patients love Retainer Club and orthodontists have the confidence that the smiles they created are being protected and maintained, free or scheduled from retainer appointments and focus on profitable treatment while ensuring your patients have straight teeth for life. To learn more about become a becoming a provider, go to retainerclub.com/partner.
Today, I'm very excited. Our guest is Dr. Mehdi Peikar. Dr. Peikar is the Founder and the CTO, the CMO of Brius Technologies, and he's a practicing orthodontist who graduated from UCLA School of Dentistry. He holds a master's degree in quantum mechanics and condensed matter which is obviously what Bria says, right? It's like it's going to just take all that information and just bring it to your teeth to make this smile amazing. And he's been at Johns Hopkins University of Illinois. And his unique background in academia has been instrumental in in the design of Brius and continues to drive success in achieving superior biomechanical results. The first Brius was tested on a wax model and has since received FDA approval with 1000s of successful treatments and satisfied patients. Dr. Peikar, welcome to the show.
Dr. Mehdi Peikar 2:37
Thank you very much, Blair. Thank you very much for inviting me. And I'm so glad to be hearing your podcast.
Blair Feldman 2:45
We're excited to have you in and I was telling you when we were speaking earlier, Brius keeps popping up. So you're doing something right, I love it. And I've seen I've heard from other orthodontist that we work with and even some of the residents that I still keep in touch with, they keep telling me because they know I'm a tech junkie like you got to check out Brius so for people who are listening that maybe aren't familiar, tell us what Brius is and how it came to be and how it's helping orthodontist with treatment.
Dr. Mehdi Peikar 3:11
Blair, it's a very good question. And I would say equivalent of this question is like, you asked somebody 25 years ago, what are aligners? Probably, you need a lot of time to explain what aligners are. So to summarize it, this is I would say the third way of moving teeth. After braces and aligners, we had braces for more than 100 years. Then we started using aligners. 25 years ago right now, we have this third category of moving teeth. I call it independent movers because you have that anchorage base, and those nighttime arms are connecting the teeth to that anchorage base and each tooth moves independent of other teeth from their initial crowded position to its final position. And it's completely different from like braces. And sometimes when doctors look at it for the first time, they think this is another braces or lingual basis, but it's completely different. It's forced distribution is completely different. And it's kind of some autopilot way of moving t that you plan on our software that we call it Brius planner, and you approve the virtual treatment plan. And we manufacture this Brius for you. And what you do is that you use that tray template to bond the brackets on the teeth and then you engage those arms. And that's basically all you do. Basically, that's what your assistants to you don't have to do any like engagement of the arms or bonding the brackets, and then you know the rest is just What I tell our doctors is that you just let it cook, you know the teeth move, because it's night i and it's a shape memory alloy and everything the biomechanics and basic stuff, the Brius and all the mechanics therapy that we do with a lot of aligners or we do with a lot of wires and adjustments, all of them is just one race. And it just straightens a tee for you.
Blair Feldman 5:27
I have so many questions. Because so if you haven't seen it, I saw it on a type it on it recently at the the EO convention in Orlando. If you haven't seen it, it's so a few things and correct me where I'm wrong here. So it's definitely coming from the lingual. Correct. And but it's not lingual braces, there's no archway, right?
Dr. Mehdi Peikar 5:47
And there is no wire. Because you know, if you look at it, I would say it's more like a tiara. It's not a wire. And actually Blair, you know, you mentioned this lingual, you know, you I have treated a lot of patients on the buccal. You know, it doesn't need to be necessary on the lingual, just we choose it to be unbelievable, because aesthetics is very popular these days. Otherwise, you can treat the patients on the back of it. Yes,
Blair Feldman 6:11
it's super cool looking. And it's funny, the pediatric dentist that I that I work with, currently in practice saw it also. And he was he was another one of the people that came up to me said you gotta check this out. This makes like, total sense. You know, I guess, you know, at this age, you know, 21 years in practice I'm now on the other side. I'm not like the these youthful, you know, technology. You know, current technology stuff, I guess, I guess I've been categorized on the other side now but but I'm just so fascinated by this. And I love how you described it as sort of a third way that's that's super interesting to me, is it literally just place it and let it cook and you're done is there some sort of intermediate processes that happen?
Dr. Mehdi Peikar 6:50
Obviously, you need to do the IPR, or, you know, if a bracket demands you have to bond that bracket, which is much easier than traditional bases, because with traditional bases, you have to remove the wire, bond the bracket and put the wire back. But with Brius, you just move that are farther from the to use a jig to one the bracket and you put the arm back. So chair time decreases significantly. The other thing that we need to do as orthodontist is that we have to take care of all these learning movements. For example, if a patient is class two, so we have to put buttons on the, let's say, upper canines, lower sevens. And, you know, do some sort of auxilary movement to fix the class to relationship because arrays will not move the whole upper arch backwards where the pull up because it's just physics, unless we connect it to the top. If you have tabs, for example, on the palate or on the buccal shells, you can secure the Brius on those tabs, then you don't even need auxilary movement but we are still orthodontist you know if you know, it's like I would say like it's a new generation of cars that you know from a car that we drive, we go to an autopilot. But still we have to be as automatic, we should decide where the destination is. Because sometimes you know the patient comes to us and tells us something and translation of that into orthodontics that we need to do. By you know, like we have to extract for pre molars and retract the incisors to decrease the fullness of the lips. And sometimes it's not easy to understand. And you know, an orthodontist needs to be there to talk to the patient and understand those and then everything is into the visual treatment plan. Basically, it's a pre programmed device that you program everything when you're approving the case on the which I call reverse planner. So cool. And you know, you said one wrist completes the treatment. Yeah, for ideal vs patients, one vs is enough to complete the treatment. I would say for moderate cases it's complete, it can be completed with one for years. But if you have a very complex patient, for example, I have treated patients with canine impaction we move the canine like 20 millimeters from the nose into the art. So for those cases, you need more than one brace. Or for example, I have retracted a molar like 12 millimeters and for those cases are more complex you need two or three braces. But for I would say the majority of cases which I call ideal vs patients, like deep bites, like frowning, like up to seven, eight millimeters. Those you can treat those patients with only one briefs. Amazing. So the question
Blair Feldman 9:48
I mean, it's it's bringing up this this kind of concept that I used to talk to when I was speaking with the residents. You know, I taught for eight years at at scale here in Mesa, Arizona. And I remember Talking to them. And I said no one's invented the perfect orthodontic case yet the perfect orthodontic case is two appointments, you put whatever the fixture on and you take them off, that is the perfect case. And they go like, that's never gonna happen, because you always gotta change wires and you know, things come off. Have you done it? Have you created a scenario where there's the perfect case for in the right case selection where you could literally see somebody two times?
Dr. Mehdi Peikar 10:23
Yeah, that's that's an interesting question. Actually, you know, I have several patients that I saw them just twice. Actually, you know, I can tell you this example, you know, one of our patients was in San Francisco, although you need a third visit for records. So she went to UCSF, scanned, and got the CB, CT and everything. And then they sent the records to me, she flew from San Francisco to Dallas, because I'm based in Dallas, Texas, and we placed the Prius for her. Seven months later, she came back, I removed the Prius for her. And to be accurate, I didn't do that my system did those. And then treatment was done. And that was not, that was not like a simple case that was like, we had seven millimeters of crowding on the lower and four millimeters of crowding on the upper. So I would say it's, um, it was a moderate case, it was not a simple case that we completed in five months. And we to Hades,
Blair Feldman 11:25
Dr. picker, I'm sorry, I think it was internet on my side, I got the dreaded internet is unstable. Do you mind telling the story? Just from the the case in San Francisco? That's kind of where it got it got cut in half. And you can just start again? And I'll cut it out?
Dr. Mehdi Peikar 11:38
Sure, of course. So no, I had this patient that flew from San Francisco and actually, you know, she went to UCSF, she took the records, they're, like scan CBCT and they send this scan to me. And then she flew to Dallas, because I'm in I'm based in Dallas, Texas, we placed the Brius for her. Five months later, she flew back to Dallas, I removed the rest for her. So I saw her just twice. And we completed the treatment for her. And she was not a simple case. She had seven millimeters of crowding on the lower arch and four millimeters of crowding on the upper arch. So she was not like a mild case. She was a moderate case. And yeah, we two visits. But you know, technically three visits. The first visit was records.
Blair Feldman 12:30
Wow. I mean, it's it's really unbelievable. It's still, like, it's so cool. It's so interesting. I mean, I'm guessing you know, in some ways, switching gears a little bit from trying to get this into ortho offices and get orthodontists to understand what are the typical questions you get or challenges you get? I mean, I would think one of the first ones is you know, are there any difficult movements rotation torque, intrusion extrusion, are there difficult movements for this? I mean, this type of delivery system,
Dr. Mehdi Peikar 13:01
not really, you know, there is no you can just name whatever malocclusion that you can think of and I show you clinical results that we have done. So you know, for example, aligners with aligners extrusion is difficult, but with Brius there is absolutely no problem with extrusion, and moving the roots is difficult with aligners. But we don't have that problem at all. No, I have like several cases, I just show it to the orthodontist that you know when they want to see for the first time and they just say okay, we know that biomechanically, it's work. So let's talk about other like the after other questions, there is no limitations. You know, any case that you can treat with traditional basis, definitely you can treat with three years as an independent number four, for example, you know, deep bites. decoys are one of the types of pieces that we really struggle with aligners, we start the defy case, and then we end up with a deeper bite or we start with a deep bite case, we try so hard and still, it is still deep bite at the end of the treatment, what we realize is by treat very quickly, and the reason for that is that we can adjust the forces you know, each each of these arms where we can adjust the force and moment for them. And you know, for example, for intrusion of incisors, you need very light force. And we traditional bases when you put the heavy wire fits the deep bite, you usually extrude the premolar instead of including the incisors but intrusion is very easy with breeders and you know, the results that we see, for example, for deep bite cases is very impressive for another category of cases that we can treat very, very efficiently is expansion. We can expand the arch very efficiently and again, the reason for all of these is biomechanics. You know, because we move Each tool is independent of others and the reaction force will be applied to the anchorage base that anchorage base is connected to the whole art. And you know, just biomechanically is very, very different from traditional bases. Sometimes we struggle with expansions with aligners are traditional basis, but we use the expansions are very, very efficient.
Blair Feldman 15:24
Yeah, I mean, I'm thinking about my, my personal sort of learning curve when it came to aligners. I mean, we were one of the first programs to do aligners, you know, in 1999, and the biomechanics there, there wasn't that much available in terms of understanding it, it's come so far. And now the truth is, it's become my preferred method of treatment, you know, for a lot of reasons. I mean, some of its with that I'm doing my treatments, like you're calling it the Brius planner, I mean, I love working in that virtual environment. To me, they get to see teeth, they get to see morphology rotations, I get to do it, and like this sort of sterile environment away from patients away from staff, you know, when I have a nice large screen, everything's magnified, you know, 10 times bigger than it would be in the mouth, knowing about the, you know, these independent movements, which I would think is north and honest, it's hard to wrap your brain around because everything's reciprocal. In the end, you know, everything, you know, that we were always taught, you know, whether it's an aligner or a bracket system, you know, has these adverse, you know, or unwanted movements, but when you're talking about an independent movement, they really, really changes the game. I'm curious, in terms of understanding the biomechanics, are there programs that are embracing this system? And, and having residents you know, really put this to
Dr. Mehdi Peikar 16:39
use? Yeah, definitely, there are several residency programs that, you know, they have started independent movers. And, and I think that's the best time to really learn new things. That's a very good, you know, start because sometimes we are in our clinic, you know, we are stressed about the patients and like, everything hiring, like, but you know, in residency programs definitely is a very good time to learn these things. And it's very interesting. You said, They're, like, 1999, you started like aligners. That's really impressive. It just shows the, you know, your mindset, like entrepreneurial mindset, and Brius and independent movers, the movements are so different, the same way that aligners are so different from braces, when I look at the patients and the cases and you know, I tell our orthodontist that you know, we have to unlearn braces and like aligners, and then relearn independent movers, because it's so the human movements of the teeth is so different, because teeth move independent of each other, and, you know, some movements of the teeth, they might look unexpected in the lens of aligners or braces, but they are 100% expected with Brius with independent movers. And, you know, that's, that definitely needs that learning. And we are really working on that, no, we have this system that when our orthodontist start a case, we have clinical trainers, that the end goal, we call it breeders days, that, you know, the clinical trainers go and like there are several patients that are being bonded, and you know, the breeders is placed there in our clinical trainers go there and try to help them. Because, you know, sometimes we have all of us, you know, we have done in, for example, indirect bonding. But when you dig deep, you see that, like we have done, like one indirect bonding, like many years ago, our staff, you know, might not have enough, like, experience in doing indirect bonding. And it's very important that, you know, we relearn all of these things, because we're I'm sure that I think all of us know that the future of personality is going to be digital. It's going to be digital, and like, all of us should really learn that virtual sweetener planning on the big screen, we should learn indirect bonding, either with aligners, you know, like the aligners. Basically, when you put the attachments we are doing some sort of indirect bonding or braces or right now independent Hoover's, all of these need that factor of digital workflow, indirect bonding and treatment planning in the computer versus inside the mouth of the patient.
Blair Feldman 19:39
Interesting. I'm curious is that as I'm thinking about and thinking about my, my, some of the promotional stuff I saw from you guys, is there is there the history there is this with a crow's out appliance to this sort of, you know, I mean, is that is that the first doctor I worked for was really old school, old school doctor, and he was a big Crozet user and it seems like there's some similar They're they kind of have I mean, they don't look quite as barbaric as the crows that did, but it had an anchorage bar and it had like little touches that touched each tooth. Is there any other I'm trying to think? Are there any other independent tooth movers? In sort of in precedents or history?
Dr. Mehdi Peikar 20:13
Yeah, actually. No, it close that actually, I haven't used close that. So. But as far as I know, that is removable.
Blair Feldman 20:21
It was removable. Yeah. But basically these like little soft brands or whatever brass wires that you would put before us, and they, they could not do any torque. It wasn't great rotations, but it could put, like, single point pressure on an individual tooth and not this one. And yes, this one. And it just, I mean, it's the only thing I can sort of get my mind to kind of come close to what this is.
Dr. Mehdi Peikar 20:41
Yeah, actually, unfortunately, I haven't experienced using Crow's app, but three years as an independent mover, is, as far as I know, is the only device that moves the teeth independent of each other. And also, you know, we have all the six degrees of freedom, you know, the, the control, you know, you can apply torque angulation. And, you know, all of these things happen. At the same time. It's not like, like, for example, traditional basis, sometimes we move a few teeth like to be retracted canines, and then we retract incisors or, you know, this is something that each two independent of others move from its initial crooked position to its final ideal position. And as far as I know, there is no other system that is basically an independent mover is is like, the first
Blair Feldman 21:32
really cool. I'm curious. You know, it's funny in my work, now, I work with a lot of Orthodontists talking about the programs that we offer. And I can't tell you how many times people have told me Oh, I thought of that already. I invented that already. I'm curious, you're sort of history as an inventor? How did where did Bria sort of come from and and, you know, what was your sort of arc here? In terms of, you know, coming up with the idea to reality? Yeah, how did that come about?
Dr. Mehdi Peikar 21:59
Yeah, sure. So, like, you know, I'm originally from Iran, I did my residency and or start fixing Iran. And actually the first, those first weeks of residency in Iran, I was thinking about, like, in new idea. And, you know, the way it started was one of our professors told me that maybe you know, each tube moves about one millimeter per month. And I was like, okay, so if that's the case, and usually we have a moderate Anchorage, and in an extraction takes the long longest, you're like closing the space, like we're seven millimeters. So even if you do absolute Anchorage, you know, the maximum time for treating the patient should be seven months, right? So with each premolar is seven, seven millimeters. And I remember that Professor kind of told me already, you know, this is like, the first week of your residency, don't get ahead of yourself, you're not experienced. So, you know, I thought, you know, there should be a way to move the teeth efficiently. You know, again, I remember those first few months, when I put the night I wire delivering the lining really happens so efficiently. And then I was so excited. I was like, you're almost done. And then it was like an extraction case. So it was like, Okay, wait, it takes two years. Now we have to step up the arch wire, we have to retract the canine, then we have to retract the incisors. And then we have to bend the sevens chick. So I was then, you know, I was kind of, and then you know, I wrote a proposal layer that's like the history of the Iota proposal about independent movers back then that was 2007. And then his proposal got rejected, they said, This is a cool idea. But you won't be you won't be able to manufacture it's more like science fiction, you won't be able to manufacture it. And then I moved to the US, because I love physics. I came to here from Chicago. So I went to University of Illinois, and I started my PhD in condensed matter quantum mechanics. And the reason for that was not necessarily Yes, because I love physics. So I and then I could not stop thinking about it very sure
Blair Feldman 24:12
that you're sure you didn't use that to go into the future and then invent this and then bring it back to us in the present. That wasn't what you did. That's really what I think of quantum mechanics. I don't know really much more about it. So I figured, like, you're sort of like a time traveler in some sort of way.
Dr. Mehdi Peikar 24:26
What quantum mechanics is so cool there, you know, like, the only reason I came to the to the US that was the reason I just wanted to because the best physics actually the best quantum quantum physics school in the world is University of Illinois at Urbana Champaign. That's why I went there. That's number one, like MIT is to live, although sometimes it goes up and down. But like, that's why I came to that. But, you know, I could not stop thinking about the idea of Reus. Then when I went to Johns Hopkins to complete my PhD biomechanics. You know, I kind of very seriously started working on this. And then in order to try it on patients, I had to do, I had to get my license because I didn't have a license. So I went to UCLA, and I did a second residency in orthodontics at UCLA. And then during those days, I was like, just working on Brius, like, at nights weekends, because you know, residency is not easy, you know, it's already a full time job. But so that's how the whole thing started. And then after that, I moved to after I graduate in 2018, I moved to Dallas, Texas. And you know, the headquarter of race is here. And also, I practice here in the some local offices.
Blair Feldman 25:48
And so for a doctor that's interested, what's the process, like in terms of education, things they needed to do to go from, you know, not using the product to using the office?
Dr. Mehdi Peikar 25:57
Yeah, sure. So, you mean like how to onboard? Yeah, so yeah,
Blair Feldman 26:01
I mean, just take a day, a week, a month? I mean, how does how does somebody I mean, what's the general learning curve?
Dr. Mehdi Peikar 26:06
Yeah, sure. So you know, the first step is to kind of contact us, if you go to realtor.com, you know, you can like the end in our sales team, if you're, we have a very supportive team, they will contact you, and then they explain the system to you and your assistance to our staff, we also your treatment coordinator, because you know, all this is very important, because you need the whole team to be on boarded to really understand this system, because it's very different. And then you're going to have some virtual trainings for you and for your staff. And then after that, you submit your cases, you approve your treatment plans. And actually, you know, our manufacturing is very efficient, you know, usually after you're approved less than three days, Brius will be shipped to you. That's our average, our average is less than three days, definitely less than five days, even if it's like takes longer. And then, you know, there's going to be a Brius day that you will have those patients, and our clinical trainers will be there in person to teach your assistants how to do the indirect bonding, and how to engage those arms into the brackets. So we have a very, like, thorough training system that is not just to give the brace to you, and then you have to figure it out. So we're gonna support you throughout the journey. Wow,
Blair Feldman 27:40
super cool. Well, I mean, I'm fascinated. I mean, I'm sure the listeners feel the same way too. I mean, I love the idea of a third way. I think, you know, we certainly don't have the answer yet. I mean, I have patients over the years that are braces and hate braces, and one liners, and I have a liner patients that said they couldn't do and they want, you know, but they didn't want braces. And some have tried lingual and lingual. So you know, specific in its in its user base. From everything I'm hearing and what I've seen, I mean, this sounds like it's much more universal, and, and, and much more applicable. So you mentioned brius.com. If listeners want to get more information by you, is that the best way to get more information?
Dr. Mehdi Peikar 28:21
Yeah, I think that's the best way to contact our team, or if you know they have, because in a lot of doctors, it's very interesting, like on Facebook or Instagram, they contact me ask questions, and then I put them in, although it's not scalable, but you know, if you have any questions, you know, ask Dr. P Carr is my Instagram. You know if no I can I try to respond to the questions. But again, sometimes at some point, it's not going to be scalable, but we're definitely i If you know, there are some forms on the rheostat comm. If you go you can fill out the forms and then put your contact information and then our team will reach out to you.
Blair Feldman 29:03
now that's great. And are you guys planning to be at the AO in Miami this year?
Dr. Mehdi Peikar 29:07
Yeah, definitely. We're going to be there. We're going to have a booth at our booth. You're going to have lectures. And yeah, and, you know, looking forward to it. That's actually hopefully I can see
Blair Feldman 29:19
you Blair. Yeah, well, definitely. I'll make it a point to make sure we meet in person that would be great.
Dr. Mehdi Peikar 29:23
Awesome. Yeah. Because I have we haven't met in person. Yeah. And then we're going to be there and, you know, interesting thing. Blur is that when an orthodontist, like for the first time they hold a brace in their hand, so it's very interesting. The first thing that they say I would say maybe 70 80% of the time they say wow, this is so light. It's very interesting that such a small you know, because it's lighter than $1 Bill, and you know, there is a lot of biomechanics just in that I call it Tiara because it looks like a tiara, there's a lot of biomechanics into it. And the interesting thing is that, you know, I was doing some statistical analysis, even if we have 10 million patients, none of these two arms are going to be exactly the same, the thickness, and the design of these arms, they might be very similar, but you know, they are different, they're going to be different, either the design is going to be different, or the thickness is going to be different. And, you know, based on the, the information that we have, like how the two should move in six degrees of freedom from its initial to its final, plus which tooth we are moving, plus the gender of the patient, last, the ethnicity of the patient, plus the age of the patient, you know, all the forces and moments are going to be different. It's very interesting to me that, you know, there is no other system that considers age, I think Reyes is the first system that really considers the age you never say, I want an O 169 tie for a 12 year old No, no, I want like a 23 year old or because you know, the force distribution for adults is so different from a teenager. And we don't consider that. And I see that in our system. They know we have this system that we I call it force moment, enhancements, that based on the data that we get, the force enrollment increases or decreases. And it even looks at the intensity of the patient, or the age of the patient, or the gender of the patient, we already see that, for example, for African American ethnicity, the the force of the moments are a little bit different from other ethnicities, and the more data that we get, you'll see that more clearly. And, you know, it depends on the length of the roots. You know, I personally do CBC T's because I want to see the roots, and you know, the length of the roots is, is going to affect the forces and moments. And sure, I think, you know, I don't think any other system really considers that. But we consider that too. Although if somebody that if if you don't submit CBCT, that's fine, too, because we just consider the route is like average length. And then based on that we, you know, the applied forces and moments. But if you submit the CBCT, the forces and moments are going to be different, and designs are going to be
Blair Feldman 32:32
different. Well, I mean, it's obvious your passion and your knowledge and your educational background has really created something super interesting here. So I am super excited to learn more. And I'm looking forward to meeting you in Miami. And I really, really appreciate you coming on the podcast to share, you know what you've created. And I recommend all the listeners to check this out. It is really cool. And I love the comments that is lighter than $1 bill. I mean, I've never thought of it. And then now I'm gonna start comparing every dollar bill to all the liners and race. I'm sure the number of boxes I get from a lion. That's definitely not later than $1 bill, it's probably you know, the full full $1,900 of the case fee from our line, at least. Right. Great. Well, I appreciate you so much. Thank you for being on the show. Really great learning from you.
Dr. Mehdi Peikar 33:21
Thank you very much. I really appreciate you inviting me and as I said, I look forward to meeting you in Miami. And again, thank you very much. All right. Take care. Have a good day. Bye.
Thanks for listening to the In Your Face Podcast with your hosts Craig Weiss and Blair Feldman. Be sure to click subscribe. Check us out on the web, and we'll see you next time.